Connecting heart to heart with vending machines
Niigata SC's social contribution activities

Coca-Coca-Cola Bottlers Japan Niigata SC is located about 10 minutes drive from Niigata Station in Niigata Prefecture where there are many sightseeing spots and local specialties. Thanks to the understanding and cooperation of the people of Niigata Prefecture, Niigata SC has installed many donation-collecting vending machines to support people who have had childhood cancer or other intractable diseases. Today, we will introduce the support vending machines that Niigata SC area has been working to deploy.

■HeartLink Support Vending Machines "Because I want to see your smile again"

HeartLink Working Project (located in Niigata City, Niigata Prefecture) is a certified NPO established in 2011, whose missions are to provide support to childhood cancer survivors who have difficulty finding employment opportunities and help them stay connected with society and lead self-reliant social lives. Niigata SC has started installations of HeartLink support vending machines to support their activities by donating a portion of our proceeds and back their efforts to provide employment support for childhood cancer survivors with late-stage complications. As of today (the end of March, 2021), Niigata SC has installed 216 units in Niigata Prefecture and neighboring regions, and is committed to increasing the number of units to provide greater support.

■Niigata Intractable Disease Support Project Vending Machines

Niigata Intractable Disease Support Network is an NPO that was established on November 30, 2006. They are operating as an intractable disease consultation/support center with the help of medical, healthcare, and welfare professionals as well as residents of Niigata Prefecture. Their mission is to provide comprehensive support through consultations for the people with intractable diseases and their families to realize a society where everyone can receive medical treatment and live a social life with peace of mind.
"Niigata Intractable Disease Support Project" is a donation project launched by Peacock. Co., Ltd on April 26, 2009 as part of their social contribution activities. 503 units have been installed in Niigata Prefecture and neighboring regions (as of the end of March, 2020) under this project to support NPO Niigata Intractable Disease Support Network with vending machines. As with the HeartLink support vending machines, a portion of the proceeds is donated to continue supporting the future of the people of Niigata Prefecture.

Under the corporate philosophy, "Paint it RED! Mirai o nurikaero", we will continue to strive for our mission to "deliver happy moments to everyone while creating value" by working with various partners to address community challenges.