Coca-Cola Bottlers Japan Inc.(CCBJI) produces and supplies approximately 90% of the Coca-Cola system's products in Japan to serve the needs of our customers and consumers spread widely across. Among the 225 or more bottlers currently manufacturing and selling Coca-Cola brand products globally, CCBJI stands firm not only as one of the largest Coca-Cola bottlers in Asia, but also as one of the largest in the world in terms of sales revenue.
Under our corporate philosophy "Paint it RED! Let's Repaint our Future.", CCBJI aims to achieve our mission to "deliver happy moments to everyone while creating value." We deliver high-quality Coca-Cola brand products and provides finely-tuned services, all designed to be embraced by customers and consumers from every walk of life.
As of end 2022 (consolidated)
(※) Supermarkets, Drugstores & Discounters, Convenience Stores, Restaurants are covered.
The vending channel is a retail channel through which we sell products directly to consumers through our approximately 700,000 vending machines. We are working to improve the vending experience by installing new machines, effectively introducing new & core products, as well as exclusive drinks. This ensures an assortment that reflects the character of the installation location. We also implement effective marketing programs using the smartphone app Coke ON.
Supermarkets, drugstores, and discounters make up our wholesale channel that delivers products to consumers through product sales in-store and the creation of appealing sales floors. We are working to propose the optimal lineup according to sales floor and developing campaigns tailored to the season and special events.
Convenience stores are a wholesale channel that allows us to deliver goods to consumers through easy-to-access locations. We are introducing new products and conducting promotions with customer chain stores.
Retail & Food Service is a wholesale channel in which we sell products to customers operating stores, restaurants, liquor shops, and other stores, and offer consumers products and opportunities for enjoying drinks.
Online is a channel where we deliver to consumers through online sales, marketing is done through customers' websites. In response to the growing demand for beverages through online shopping, we are working with our customers to expand awareness of our products offered, such as by planning campaigns in collaboration with our customers.