The Coca-Cola system promotes initiatives based on the philosophy that the basic requirement for sustainable growth is to balance the reduction of environmental burden together with business growth. In our aim to achieve the mid-term objectives for 2020 regarding the carbon footprint (amount of CO2 generated throughout the lifecycle of a product), efforts are ongoing to reduce CO2 emissions across the entire business, including Procurement, Manufacturing, Distribution/Transportation, and Commercial.
The model for PET bottles is called a “preform”, and they can be transported in large volumes due to their small size.
This enables a reduction in fuel usage and significant decreases in nitrogen oxide and carbon dioxide emissions.
Distribution has set targets to reduce CO2 emissions in the system by 5% (vs. 2004) by enhancing the efficiency of transportation and modal shifts, as well as emphasizing and pursuing eco-driving and switching to fuel efficient vehicles such electric and hybrid cars.